Agriculture and its allied activities have always been the backbone of India and its economy. However, as the population surges upward more and more stress is being put on increasing agricultural production. But because land is a limited resource, either land productivity needs to be increased or people in rural areas need to be educated and trained in alternative sources of employment and income generation. Through various interventions, TCSRD aims to provide farmers with the training and knowledge they need to make their farms more productive and profitable, while also helping people in rural areas develop the skills they need for gainful employment.

Farm-based livelihood (Unnati) Non-Farm based livelihood
Agriculture Interventions Skill Training programme (Badte Kadam)
Livestock Management Cluster & Rural Enterprise Development
Centre for Sustainable Agriculture & Farm Excellence (C-SAFE) Okhai Centre for Empowerment

Farm-based livelihood (Unnati)

  • Agriculture Interventions
    This programme is aimed at enhancing the income of target households through capacity building programmes, introduction of new and innovative technologies, improving land productivity (covered under Natural Resource Management), use of information technology, institution-building and market linkage
  • Livestock Management
    Livestock is an important resource for households that depend on agriculture and allied activities. Diligent management of livestock can complement agricultural production and also supplement the household income. TCSRD has been carrying out interventions to enhance milk production of milch animals, reduce expenditure on animal healthcare by adopting preventive methods, and promote fodder development.
  • Centre for Sustainable Agriculture & Farm Excellence (C-SAFE)
    Since it was established, all of the activities conducted by C-SAFE are aimed towards a singular goal - to experiment, pilot, establish and advocate SAFE models for driving value, safe environment, safe food creation. Every programme under this intervention is focussed on unlocking opportunities in the agri value chain in a manner that provides SMFs the most value.

    Visit website: C-SAFE

Non-Farm based livelihood

  • Skill Training programmes (Badte Kadam)
    The employment disparity in our nation has been a huge challenge to economic growth in the rural areas - especially because of low rainfall and unavailability of groundwater that limits agriculture and reduced demand for a workforce for agriculture and related activities. This in turn has led to migration of unemployed rural youth to cities where they fall prey to low-wage employment jobs. It is important that employment is generated in rural areas or the youth are trained to acquire new skills so that they get meaningful employment locally or in neighbouring towns and cities. In the present scenario of globalisation and technological volatility, skill building is an important instrument to increase the efficacy and quality labour for improved productivity and economic growth. To achieve this goal, TCSRD conducts various skill development interventions with an aim to provide employable skills to rural youth, providing a platform to generate employment and/or enterprise. Based on an assessment of local needs and opportunities, skills are identified.
  • Cluster & Rural Enterprise Development
    The Cluster & Rural Enterprise Development Programmes of TCSRD was initiated in the year 2003-04, with the objective of developing skills and empowering the rural youth to pursue self-employment by initiating small enterprises. With low rainfall and unavailability of ground water limiting agriculture, the programme worked towards alleviating poverty by providing women with another means of livelihood. The Rural Entrepreneurship Development Programmes (REDP) helps individuals and self-help group (SHG) clusters set up enterprises. The aim is to enhance the entrepreneurship qualities and skills in the target population and thereby ensuring growth of enterprises. TCSRD has partnered with GRIMCO and other government programmes to help establish and support such SHG clusters. These include the leather and rexene cluster, as well as other clusters such as the bandhani cluster, block print cluster, bead cluster, Jute cluster, clay work, coconut fiber artisan group and paper clusters.
  • Okhai Centre for Empowerment
    The Okhai – Centre of Empowerment was set up by TCSRD in partnership with Tata Chemicals. Okhai, as a social enterprise, was the outcome of TCSRD’s successful handicrafts development programmes that helped the tribal artisans of the Okhamandal region that included communities such as Rabaris, Vaghers and Ahirs. In the absence of any other significant income earning opportunity for the rural women of the region, it became imperative to provide them with a source of livelihood. TCSRD, through Okhai, provided these women with the opportunity to earn for themselves and be economically and socially independent. Women of the Self Help Groups (SHGs) are trained in methods of modern handicraft production. Special training on skill development, design, costing and visual merchandising is also provided.

    The programme that started from Mithapur (Gujarat), has been scaled up in other states of India including, Uttar Pradesh, Rajasthan, West Bengal, Maharashtra and the North East. Okhai has worked as a bridge between the artisans and the customers for scaling up the sale of their handicraft products by understanding customer needs, manufacturing the products with the help of the artisans and facilitating in sale through the Okhai website and its sales outlets.

    Visit website: Okhai

Impact 2019-20

Farm-Based Livelihood

Farmers benefitted directly

Cattle covered

Non-Farm-Based Livelihood

Youth covered under skill development

Artisans engaged

Rs. 677 lakh
Sales of traditional handicraft

Rajan Gupta

Name of Intervention: System of Wheat Intensification
Name of Beneficiary: Rajan Gupta
Location: Newada Chathiya, Hardoi

“I am a farmer owning total of 8 acres of land but was unable to earn enough from its yield to be able to support my family and earn a respectable income as the production was low and costs were high. TCSRD educated us on modern agricultural methods and new technologies. Arrangements were made to provide me with seed sowing facilities through Seed Drill, and I also attended farmer awareness and motivation sessions. These led to the increase in my farm’s yield. By using the new wheat seed sowing technique in just 3 acres of land, I was able to grow 2,250 kilograms of wheat per acre, which was 250 kilograms more than my previous average. In addition, my plot was also not affected by winter rainfall.”

Name of Intervention: Cluster & Rural Enterprise Development 
Name of Beneficiary: Parulben
Location: Surajkaradi, Devbhumi Dwarka  

“I have been part of the jute cluster ever since its inception. In the beginning, it took considerable courage to step out of my house and take part in an enterprise, especially in a culture where such things are rather novel. But my determination carried me through and slowly the profits started rolling in. Today, I am an expert in all the different machines used in the factory, with deep knowledge of the technical differences between them. I also run a small catering business - the confidence for which I only got after joining the cluster. Cluster development has been adopted by TCSRD to give a formal structure to the different artisan groups engaged with the production of handicraft items.”